The genre of our music video was electro/techno.
We followed alot of the conventions for a typical electro video. We used lots of bright colours by using the effects. We used a green screen ebcause it allowed us to change the colours again and add different pattterns to the video which is often done in techno music videos.
We also had a lot of jump cuts in our video which matched the beat of our song. We had seen this done in oher music videos which is where we got the idea from.
Another convention we followed was the style of outfits we used. After watching alot of music videos done by Example, we noted how he dressed (bright colours and a retro style). The boys imitated some of his style in our video.
the genre also allows for alot of vibrant colouring, we notcied this and used bright colors as much as possible throughout the video.
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